Articles > Protecting Your IP > Three important checks every business owner should make before choosing their trading name > Media Subscribe
Media Subscribe
If you would like to use any of the articles on this website for your own newsletter or publication then that's fine providing that due credit is given and you let me know first. I keep a record of all articles from this website that are published elsewhere so I would ask that if you want to use an article that you fill out this form first. I will then confirm permission as soon as possible - usually within 24 hours. Thanks!
"Get the basics right from the very beginning"
Back in 1971, when I was more gung-ho, I wrote in my notebook: "We don't need lawyers." But over the years, stating our agreements in clear and unumbiguous terms has provided, again and again, to have been vital for our success. Our contract with T-Mobile, in particular, turned out to be a vital document for us. Incurring unnecessary legal fees can ruin your start-up, but the answer, I now think, is not to ignore the lawyers, but to get the basics right from the very beginning. Any start up business should sit down and take a long hard look at its legal agreements.
Richard Branson - Business Stripped Bare, Virgin Group
Back in 1971, when I was more gung-ho, I wrote in my notebook: "We don't need lawyers." But over the years, stating our agreements in clear and unumbiguous terms has provided, again and again, to have been vital for our success. Our contract with T-Mobile, in particular, turned out to be a vital document for us. Incurring unnecessary legal fees can ruin your start-up, but the answer, I now think, is not to ignore the lawyers, but to get the basics right from the very beginning. Any start up business should sit down and take a long hard look at its legal agreements.
Richard Branson - Business Stripped Bare, Virgin Group
